Building better businesses
in health and wellness.
I’m Sarah Swanberg, a healthcare entrepreneur, clinician, and strategic advisor. I bring more than a decade of experience building multidisciplinary care models and advising companies across women’s health, consumer wellness, and integrative care.
I know what it takes to make healthcare work in the real world.
For more than a decade, I’ve worked at the intersection of clinical care, entrepreneurship, and business, building teams, services, and systems around what actually works for patients, practitioners, and healthcare businesses.
SELECTED EXPERIENCE
Built, operated, launched and advised
Indigo Wellness Group
CO-FOUNDER + CLINICAL DIRECTOR
Built a multidisciplinary integrative healthcare practice spanning multiple locations, specialties, and a growing clinical team.
Reset One
STRATEGIC ADVISOR, NUTRITION + SLEEP
Advised on the development and strategy of nutrition and sleep platforms, bringing a clinician and operator perspective to product and user experience.
The Fruitful Program
CO-FOUNDER
Developed an online preconception fertility program translating multidisciplinary clinical expertise into an accessible consumer health offering.
Eaton Botanicals
PRODUCT ADVISOR
Advised on product formulation, bringing a clinical and integrative health perspective to the development of consumer cannabis products.
HOW I CAN HELP
Strategy grounded in how healthcare actually works.
Strategy + Growth
Business models, new services, positioning, partnerships, pricing, and sustainable growth.
Clinical + Operational Insight
Multidisciplinary care models, clinical operations, practitioner workflows, patient behavior, and the realities of delivering care at scale.
Product + Experience
Product development, clinical strategy, practitioner adoption, consumer experience, and translating health expertise into offerings people will actually use.
I work with founders, health and wellness companies, and organizations navigating growth, product development, and clinical strategy.
TRUSTED PERSPECTIVE
Speaking + Education
Corporate wellness talks, panels, conferences, and educational programs translating complex health topics into practical, engaging conversations.
Bringing clinical expertise into the conversation.
Product + Advisory
Selected by health and wellness companies to bring a clinician and operator perspective to product development, strategy, and consumer experience.
SELECTED BRANDS + ORGANIZATIONS
Media + Thought Leadership
Author of two books on integrative health, with experience contributing clinical perspective to health, wellness, and consumer conversations.
ABOUT SARAH
I started as a clinician, then became a founder because I saw how much better care could work when the right practitioners, services, and systems came together.
Today, I still work inside the business I built. My perspective on strategy is grounded in the everyday realities of healthcare: patients, practitioners, teams, margins, growth, and what it takes to turn a good idea into something that actually works.
I’ve spent my career building better ways to deliver care.
LET’S WORK TOGETHER
I work with founders and health and wellness companies on growth, product development, clinical strategy, and the complicated questions that come with building something new.